Effective city marketing

Each municipality, region or area has its own unique story. This story is the basis for attracting visitors, entrepreneurs and residents. But how do you tackle this? How do you make sure you tell the right story to put your municipality, region or area on the map?

Frits gives 3 city marketing tips Download whitepaper 'Effective city marketing'

Our services

City Marketing Masterclass

How do you put an area, municipality or region really well on the map? The Masterclass Citymarketing is about those questions. Castro Communications cordially invites you to get started together! The next Masterclass Citymarketing is on Thursday April 18 and Friday April 19, 2024 in Utrecht in collaboration with Utrecht Marketing. More information will follow.

Would you like to sign up now? Then send an e-mail to: frits@castrocommunicatie.nl

Marketing for your area

Each municipality, region or area has its own unique story. This story is the basis for attracting visitors, entrepreneurs and residents. But how do you tackle this? How do you make sure you tell the right story to put your municipality, region or area on the map?

Our founder Frits Huffnagel has extensive experience as an alderman and city marketing expert in putting cities, areas and projects on the map. Castro helps both municipalities, regions and project developers (including real estate) with city marketing.

Clients we are proud of

View all our cases

Pathé | Lobby

Pathé engaged Castro for stakeholder liaison support, with a focus on the theaters' immediate surroundings:

"For a company like Pathé, it is important to have good contacts with the surrounding area of our theaters. We asked Castro Communications to guide our theater managers in this regard. The main message from Stefan and Frits: "Make friends when you don't need them yet." Our managers have received many useful tips and are very enthusiastic."

Jacques Hoendervangers | CEO Pathé Netherlands

Flink | Communications & Lobby

Flink delivers groceries quickly that can be ordered online through its app or website. The "flash delivery company" engaged Castro Communications in late 2021 for communications support and liaison with governments.

"Flink has become very popular in a short period of time. We have a lot of contact with the environment of our hubs, the media and the government. Castro is helping us with that excellently. Fast and pragmatic."

Benjamin Zagel | General Manager Flink Netherlands

Uber | Communications

Uber requested Castro Communications for support in the field of (corporate) communications. We have been assisting Uber with strategy, communications and media since 2021.

"I have come to know Castro as a very hands-on agency in that they are always accessible and quick to respond. It is nice to spar with Castro on strategy and they have an excellent network."

Rick Janse Kok | Uber, Head of Communications Northern Europe

View all our cases

More about our services & expertise

City Marketing

Is your area, city or region truly defined on the map?

Area marketing implementation

Could you use help rolling out your area marketing strategy?

City Marketing Masterclass

Want to learn a lot in two days from the Netherlands' leading city marketing experts?

Our clients include: